Make your customers happier with a powerful CX platform
Learn how to leverage cutting-edge email marketing automation, AI-powered personalization, and customer portal strategies to enhance engagement and revenue significantly. Hear how other companies have successfully implemented digital strategies across marketing, sales, and service.
Register for our free seminar to:
Gain a comprehensive understanding of CX (customer experience) fundamentals and their role in driving business growth in the digital age.
Learn how to deliver seamless, personalized experiences that boost customer loyalty and advocacy.
Drive engagement, increase conversions, and maximize ROI with actionable tactics you can implement immediately.
Discover how AI-powered solutions can elevate your CX strategy and deliver a competitive edge.
Secure your spot
Attention, the language of the event is German
Why should you participate?
Experience is king
86% of consumers are willing to pay more for a great customer experience.
[Source: PwC]
Customer-centric is more profitable
These companies are 60% more profitable than companies not focused on the customer.
[Source: Deloitte]
Omnichannel is the expectation
73% of customers use multiple channels during their purchase journey.
[Source: Harvard Business Review]
Email drives conversions
Over 60% of consumers say they've made a purchase due to an email marketing message. [Source: OptinMonster]
Real-world success stories
Learn how this online classifieds giant transformed its email marketing strategy. By using a cutting-edge e-mail builder, kleinanzeigen.de creates remarkable customer experiences every day.
Explore how TROX streamlined product accessibility and empowered customers with a cutting-edge customer engagement platform based on a headless web application builder.
Find out how a strategic website relaunch transformed the customer experience at Nuremberg Airport.
See how Schlagmann Poroton simplified complex processes and increased customer satisfaction with an easy-to-use customer portal and powerful Customer Relationship Management.
Seminar agenda
8:00 a.m.: Business breakfast and networking
9:00 a.m.: Customer centricity - introduction to customer journey and customer engagement
9:45 a.m.: Customer Engagement Platform - Mapping an ideal customer journey based on an integrated platform
10:10 a.m.: Coffee break and networking
10:30 a.m.: Email marketing - strategies for successful email marketing using the example of customer projects incl. demo.
11:15 a.m.: Marketing automation - live creation of drip campaigns for the automated playout of information.
11:30 a.m.: Hyper-personalisation - personalisation as the key to the customer journey and how I put this into practice.
11:45 a.m.: Coffee break and networking
12:05 p.m.: Portals - customer portals to improve customer engagement and CLV
- Practical examples of an event portal and a consultant portal for renowned clients
- Joint live creation of a portal with connection of the portal to data sources
12:45 p.m.: UX design - design and accessibility as essential building blocks for the customer journey
13:15: Digital audit
1.30 pm: Lunch and networking
14:30: End
The program
Introduction to customer experience and digital strategy
Do you need help to adapt to the ever-evolving digital landscape? Learn the fundamental principles of CX and how to develop a winning digital strategy.
Integrating channels and solutions in a customer engagement platform
Are you tired of siloed systems and fragmented customer data? Gain insights into organizational best practices, architectural approaches, and cutting-edge technologies to create a unified customer view and deliver exceptional experiences.
Modern email marketing strategies
Want to break through the noise and maximize your email marketing ROI? Discover the latest trends and best practice s in email marketing, from crafting compelling content to leveraging automation for personalized campaigns.
Lead generation and customer communication with marketing automation
Need help generating qualified leads and nurturing them effectively? Unlock the power of marketing automation to streamline your lead generation process, personalize customer communications, and drive conversions without increasing your workload.
Building a future-proof customer portal for loyalty
Ready to transform your customer portal into a thriving hub for engagement and loyalty? Discover how to design and build a future-proof customer portal that empowers customers, fosters self-service, and strengthens relationships.
Using AI in CX platforms
Want to unlock the true potential of AI for personalized customer experiences? Explore the latest advancements in AI-powered CX solutions and learn how to leverage them to personalize interactions, anticipate customer needs, and deliver exceptional service at scale.
Meet the speakers
Esbjörn Gerking
Senior Business Analyst at JustRelate Group.
He has been supporting companies in change processes and future challenges relating to digitalisation for over 15 years. He organizes sprints to solve problems, innovation and future issues. As an agile coach, he also supports the agile implementation and the development of the necessary ways of thinking and working.
Philipp Kunstmann
Senior Digital Consultant at JustRelate Group.
He's a marketing and sales professional with over 16 years of experience in the B2B and luxury consumer goods sectors. Additionally, he's an expert in the digitalization of complex business processes and have extensive experience in implementing related projects. Apart from his professional activities, he enjoys spending time with my family, exploring foreign countries, engaging in gardening, and relishing extensive summer grill evenings with a good glass of wine.
Marco Palme
Senior Account Manager at JustRelate Group.
He is a sales specialist with over 15 years of experience in building and nurturing client relationships. His expertise lies in understanding client needs and delivering tailored solutions, particularly in the realm of ERP and CRM systems. His background in sales consulting allow him to effectively guide businesses in optimizing their customer interactions and loyalty strategies.
Is this seminar right for you?
Insight:Digital is a must-attend event for professionals passionate about elevating their customer experience and driving digital success. This seminar is tailored for:
Marketing Professionals
Looking to stay ahead of the curve in digital marketing, email marketing automation, and customer engagement strategies.Customer Experience Managers
Eager to learn best practices for designing seamless customer journeys and optimizing the overall customer experience.Business Leaders
Interested in leveraging technology and data-driven insights to build stronger customer relationships and drive business growth.IT Professionals
Involved in digital transformation initiatives and seeking to understand the role of CX platforms and integrations.
Location
25hours Hotel Düsseldorf Das Tour
Louis-Pasteur-Platz 1
Düsseldorf, Germany