The context of collaboration
TROX is a global market leader in the development, manufacture, and sale of components, devices, and systems for the ventilation and air conditioning of rooms. With 33 subsidiaries in 27 countries on five continents, 20 production facilities, and other importers and agencies, the company is present in over 70 countries.
A large, dynamic company like TROX needs dynamic websites that can evolve with the company. At TROX, this often means weekly changes across the entire website portfolio that involve almost all departments.
725,000,000
euros of
annual turnover
116,000
digital objects managed
35+
countries served
4,950
employees worldwide
The challenges ahead
Manage a large, dynamic company with websites that can evolve with the company
Accommodate weekly changes across the entire website portfolio involving almost all departments
Develop a central self-service customer portal seamlessly integrated into the website
Our solutions
Deploy the JustRelate CX Cloud as the main tool for creating and managing TROX's internet presence, adapted to the specific characteristics of the manufacturing industry
Build TROX's B2B ecommerce activities around the newly developed central self-service customer portal myTROX, seamlessly integrated into the website and connected to TROX's CRM, ERP, and ecommerce systems
Implement a powerful CPQ (Configure, Price, Quote) solution that enables sales teams and customers to configure complex products, calculate prices, and generate quotes automatically in multiple languages
Results in figures
+70
websites developed and running on the JustRelate platform
Zero
training needed for content editors, resulting in immediate onboarding of employees
Significantly reduced
administration effort due to the stable and maintenance-free platform
Feedback from TROX Group is our most valuable argument
An efficient organisation can only be managed with efficient tools.
That's why TROX chose JustRelate to run over 70 websites worldwide.
Martin Müntjes
Head of Marketing and Digital Sales